[2024]Gangwon Regional Tourism Branding Development Strategy Forum

Event Name: Gangwon Regional Tourism Branding Development Strategy Forum


Event Date: 2024.12.19


Event Venue: Gangwon Province, Yangyang-gun, WaveWorks


Host/Organizer: Korea Tourism Organization Gangwon Office, Korea Tourism Policy Research Association / Local Impact Research Institute


Event Scale: Approximately 20 representatives from Gangwon Province, Yangyang County, Yeongwol County, and Local Tourism Organizations (LTO)


Event Introduction:

  • Transforming and re-branding tourism image in preparation for Visit Gangwon Province 2025
  • Discuss and create a sustainable re-branding strategy that reflects the region's unique characteristics